AMA recently published a detailed study of over 180+ pages in its database on ‘Manuka Honey’ market covering interesting aspects of market with supporting development scenario ranging from 2013-2025. The study not just provides market size break-up by revenue and volume* for potential countries and important business segments but also commentary on trending factors, growth drivers. Profiled players in study from the coverage used under bottom-up approach are
Manuka honey is made from the nectar of the mānuka tree and is manufactured just in New Zealand and Australia. Because of the anti-bacterial properties of manuka honey, they’re used majorly for medicinal purpose. The strong flavor and sweetness of manuka honey build them a potential sweetener and table sugar replacer. The common practice of usage of unconventional sweeteners is growing the popularity of manuka honey globally. Manuka honey is known to contain low fat and therefore is gaining its significance amongst the health-conscious consumers.
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Market Segmentation
by Type (UMF 5+ Manuka Honey, UMF 10+ Manuka Honey, UMF 15+ Manuka Honey, UMF 20+ Manuka Honey, Others), Nature (Organic, Conventional), Function (Anti-inflammatory, Antibacterial, Sweetener, Others), Form (Raw Manuka Honey, Processed Manuka Honey), End use (Food & beverage industry, Bakery & Confectionery, Beverages, Dairy Products, Others, Pharmaceuticals, Cosmetics & Personal Care), Distribution channel (Hypermarkets/Supermarkets, Convenience Stores, Specialty Stores, E-Retail, Others)
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Growth Drivers: Wide Application of Manuka Honey in the Food Industry As Well As For Medicinal Purpose
The Rising Health Conscious People Among the Globe
A shift in Consumption Pattern and Adoption of Healthy Lifestyle
Increasing Usage as a Table Sugar Alternative
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Country level Break-up includes:
North America (United States, Canada and Mexico)
Europe (Germany, France, United Kingdom, Spain, Italy, Netherlands, Switzerland, Nordic, Others)
Asia-Pacific (Japan, China, Australia, India, Taiwan, South Korea, Middle East & Africa, Others)
Major Highlights of TOC:
Chapter One: Market Overview
1.1. Introduction
1.2. Scope/Objective of the Study
Chapter Two: Executive Summary
2.1. Introduction
Chapter Three: Market Dynamics
3.1. Introduction
3.2. Market Drivers
Chapter Four: Market Factor Analysis
4.1. Porters Five Forces
4.2. Supply/Value Chain
4.3. PESTEL analysis
4.4. Market Entropy
4.5. Patent & Trademark Analysis
…………
Chapter Nine: Methodology and Data Source
9.1. Methodology/Research Approach
9.2. Data Source
9.3. Disclaimer
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