MELISSA SHOES CELEBRATES THE LAUNCH OF THEIR ARTIST LOFT POP-UP EXPERIENCE AT FRED SEGAL LA ON WEDNESDAY, JUNE 26TH

June 27 12:30 2019
MELISSA SHOES CELEBRATES THE LAUNCH OF THEIR ARTIST LOFT POP-UP EXPERIENCE AT FRED SEGAL LA ON WEDNESDAY, JUNE 26TH
The Brazilian shoe brand, known famously for its jelly shoes and designer collaborations, opened its first experiential concept at Fred Segal in West Hollywood with a soft launch on June 17th, 2019. This pop-up will run through July 17, 2019.

The Artist Loft showcases the Fall/Winter 2019 “MIRROR” collection. The Mirror Collection features an authentic assortment that values freedom and is a place where we can experience different images and perceptions. At the Artist Loft, customers will have the chance to share their own perceptions and create their own representations as if they were looking into a mirror.

For 40 years, Melissa has been working hard to design innovative fashion footwear. They have achieved beauty through their designs and concepts. Melissa Shoes are made from a patented PVC, called Melflex™, a material that can be easily disassembled and recycled and made of recycled plastic, as well as being completely cruelty-free and 100% certified vegan.

On June 26th, from 7pm – 10 pm a private Launch Reception will take place at Fred Segal located at 8500 Sunset Blvd. Many celebrity guests and influencers are expected. The event will consist of intriguing displays, media wall, music, drinks, photobooth and more!

For more information on Melissa Shoes Please visit: www.shop601.com

Twitter/Facebook/Instagram: @melissashoesusa @minimelissaofficial

Follow: #melissaxfredsegal

Media Contact
Company Name: Trevino Enterprises
Contact Person: Reyna Trevino
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Phone: 8183020030
Address:2600 West Olive Avenue 5th FL
City: Burbank
State: California
Country: United States
Website: www.trevinoent.com