Energy Drinks Market Excellent Growth By 2026| Comprehensive Study On Key Players: THE COCA-COLA, AJE, Monster Energy

December 11 09:20 2018

Energy Drinks Market
Stay up-to-date with Energy Drinks Market research offered by HTF MI. Check how key trends and emerging drivers are shaping this industry growth.

HTF Market Intelligence released a new research report of 100 pages on title ‘Middle East and Africa Energy Drinks Market Companies Profiles, Size, Share, Growth, Trends and Forecast to 2026’  with detailed analysis, forecast and strategies. The study covers key regions that includes North America, South America, Asia, Europe, Other and important players such as THE COCA-COLA, AJE, Monster Energy etc.

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Summary
Middle East & Africa energy drinks market is expected to register a healthy CAGR of 10.5% in the forecast period of 2019 to 2026. The new market report contains data for historic years 2017, the base year of calculation is 2018 and the forecast period is 2019 to 2026.

Market Segmentation
By Product Type (Non Alcoholic, Alcoholic), Type (Inorganic, Organic), Application (Before Exercise, Recovery, During Exercise), Consumption Time (Before 11 am, Post 9 pm, 11-2 pm, 2-5 pm, 5-9 pm), Ingredients (Taurine, Caffeine, Guarana, Vitamin B, L-Cartinine, Antioxidants, Others), Distribution Channel (Store Based Retailers, Non Store Retailing), Geography (North America, Asia-Pacific, Europe, South America, Middle East and Africa)

Major growing sectors under the market segmentation are as follows:
• In product type, Energy drinks are used to boosts the energy, to increases mental alertness and physical performance. Non-alcoholic energy drinks contains caffeine, guarana, taurine and ginseng or other herbs or some combination of these ingredients which boosts the energy in a better way than alcoholic energy drinks.
• In type, inorganic energy drinks are dominating the market as the inorganic ingredients are genetically modified which are impure and cheaper whereas the oraganic energy drinks are growing in the market non genetically modified, pure and expensive but fitness freak people will choose them.
• In application, the energy drinks boosts the energy in the individuals and therefore it is highly consumed as before exercise to work out for more time and with better energy.
• In consumption type, the energy drinks are highly preferred by young populations. They find the best time rejuvenate themselves is post-midnight and people dedicated to their fitness are often consumes the energy drinks in the morning before exercise.
• In distribution channel, store based retailors are dominating the market as these energy drinks are easily available and does not require criteria for the sales person for selling the same.

 

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The key market players for Middle East & Africa energy drinks market are listed below: PepsiCo, Inc., Red Bull GmbH, T.C. Pharma, DOHLER, Rockstar, Inc., Amway, Britvic PLC., Frucor Suntory, D’ANGELO, HYPE ENERY DRINKS, MUTALO GROUP, XYIENCE, INC., THE COCA-COLA COMPANY, AJE, Monster Energy Company

By Product Type (Non Alcoholic, Alcoholic), Type (Inorganic, Organic), Application (Before Exercise, Recovery, During Exercise), Consumption Time (Before 11 am, Post 9 pm, 11-2 pm, 2-5 pm, 5-9 pm), Ingredients (Taurine, Caffeine, Guarana, Vitamin B, L-Cartinine, Antioxidants, Others), Distribution Channel (Store Based Retailers, Non Store Retailing), Geography (Middle East and Africa)

Market Definition
Energy drinks provide the benefits among people such as instant energy, refreshment, increased attention and reaction speed..  There are many ingredients such as caffeine, taurine, vitamins, herbs and many other components are present in energy drink.  Taurine, one kind of amino acid and is a building block of protein. The products are available in corner stations, bars and gas stations. These products are found in shops along with sport drinks, juices, and soft drinks.
The energy drinks are available in many brands such as red bull energy drink, impulse energy drink, dark dog, shark energy drinks, hype energy drinks and many others.About 60.0% of the consumers of energy drinks are male and 35.0% of people consuming energy drinks are above 35 years age. 

Market Segmentation
Middle East and Africa energy drinks market is categorized based on basis of product type, type, application, consumption time, ingredients and distribution channel.
On the basis of product type, the market is segmented into alcoholic and non-alcoholic.
On the basis of type, the market is segmented into organic and inorganic.
On the basis of application, the market is segmented into before exercise, during exercise and recovery.
On the basis of consumption time, the market is segmented into before 11 am, 11-2 pm, 2-5 pm, 5-9 pm and post 9.
On the basis of ingredients, the market is segmented into caffeine, taurine, guarana, vitamin b, l-carnitine, antioxidants and others.
On the basis of distribution channel, the market is segmented into store-based retailers and non-store retailing. Store-based retailers are further sub-segmented into grocery retailers, supermarkets/hypermarkets, convenience stores and others.

Market Players
Some of the prominent participants operating in this market are PepsiCo, Inc , Red Bull GmbH, T.C. Pharma, DOHLER, Rockstar, Inc., Amway, Britvic PLC.,, Frucor Suntory, D’ANGELO,.,  HYPE ENERY DRINKS, MUTALO GROUP, XYIENCE, INC., THE COCA-COLA COMPANY, AJE, Monster Energy Company, among others.

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TABLE OF CONTENTS

1 INTRODUCTION
1.1 OBJECTIVES OF THE STUDY
1.2 MARKET DEFINITION
1.3 OVERVIEW OF MIDDLE EAST AND AFRICA ENERGY DRINKS MARKET
1.4 CURRENCY AND PRICING
1.5 LIMITATION
1.6 MARKETS COVERED

2 MARKET SEGMENTATION
2.1 MARKETS COVERED
2.2 GEOGRAPHIC SCOPE
2.3 YEARS CONSIDERED FOR THE STUDY
2.4 CURRENCY AND PRICING
2.5 RESEARCH METHODOLOGY
2.6 PRIMARY INTERVIEWS WITH KEY OPINION LEADERS

3 MARKET OVERVIEW
3.1 DRIVERS
3.2 RESTRAINTS
3.3 OPPORTUNITIES
3.4 CHALLENGES
….Continued

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