A Glance of China’s First Fashionable Jadeite Brand – Han Gong Yu Long

October 09 19:30 2018

The jade culture in China can be traced back to 8000 years ago. Known as the “King of Jade,” the jadeite comes from Myanmar and was introduced to China more than 5,000 years ago. Although the jadeite was originated in Myanmar, many still believe that the jadeite is from China. As the cradle of jade culture, China possess world-class technologies of jade processing and carving. For thousands of years, craftsmen have been dedicated in the continuous cultivation of jade through trial and error, giving lives and spirits to those small jade stones. Therefore, it is China the “talent scout of jadeite”, who drives the jade stone industry in Myanmar, also brings the jadeite to the world.

As a symbolization of the identity and status, jadeite in ancient China were only owned by the nobility, which had lain a good consumer base for the trade of jadeite. As the time went by, China’s jadeite market had under gone gratifying changes, from scratch to scale, and form underground to regular market circulation. Nowadays, with the development of history, Chinese people’s social status and living standard have greatly improved, thus jadeite have become a popular consumer product among the public and have been taken as an item carrying people’s best wishes.

A Glance of China's First Fashionable Jadeite Brand -- Han Gong Yu Long

Speaking of Chinese jade culture, one can not always avoid to talk about Han Gong Yu Long, the first jadeite brand in China. As a time-honored Chinese jadeite brand, Han Gong Yu Long owns nearly a hundred jadeite franchised stores in major cities across China. It is selected as Standing Director of All-China Chamber of Commerce for Jewelry & Precious Metals Industry (CCJP), also has been awarded as Deputy Director Unit of the Jade Specialized Committee of CCJP. Han Gong Yu Long, one of China’s emerging luxury brands, has become a must-have for overseas visitors as a representative of the Chinese civilization when they visit the country.

A Glance of China's First Fashionable Jadeite Brand -- Han Gong Yu Long

For over a decade since the founding of Han Gong Yu Long, we have kept pursuing the Chinese featured aesthetic style, unique design and perfect product quality with great care and precision, endeavoring to give a new look and vitality to such an oriental gem as jadeite. We have integrated the long history of jade culture elements into our products, and have successfully created such a jadeite brand with distinct Chinese characteristics. With a great insight of jade culture and a strong technology background, Han Gong Yu Long takes the lead of the jadeite market in China.

A Glance of China's First Fashionable Jadeite Brand -- Han Gong Yu Long

“The sculptor must meditate for five minutes before taking the carving knife. That is, when carving birds, there must be a bird’s song in his mind; when carving flowers, there must be the smell of flowers; and when carving the tiger, there must be a feeling of aggressiveness in his heart”, as said by Mr. Zhang Xuanbiao, founder of Han Gong Yu Long, when taking about his belief in jade. “Before carving each piece of work, the sculptor must imagine whether the jade fits well with the person wearing on it and looks harmonious and beautiful. Only when the sculptor has something in his heart will his work be good”, said Mr. Zhang. It is commonly believed in China that a treasure comes from the hands of the finest craftsman no matter how gifted the original stone is, reflecting Chinese people’s obsession to jade and respect for jade culture.

A Glance of China's First Fashionable Jadeite Brand -- Han Gong Yu Long

The dramatic changes in China’s jadeite business have reshuffled the world’s jadeite industry, which have brought a new order of jadeite industry and once again highlighted the status of the Chinese jadeite market. Today, in the eyes of international jadeite merchants, China is not only the second hometown of jadeite, but also the world’s largest jadeite market in the next three to five years.

Media Contact
Company Name: Hangzhou HANGONGYULONG Jewelry Co., Ltd
Contact Person: Mr Xu
Email: Send Email
Country: China
Website: http://www.hgylcn.com/